{"id":3196,"date":"2019-11-13T13:39:36","date_gmt":"2019-11-13T12:39:36","guid":{"rendered":"https:\/\/done.lu\/?p=3196"},"modified":"2021-03-25T10:23:18","modified_gmt":"2021-03-25T09:23:18","slug":"singles-day-der-tag-aller-rekorde","status":"publish","type":"post","link":"https:\/\/done.lu\/de\/singles-day-der-tag-aller-rekorde\/","title":{"rendered":"Singles\u2018 Day: Der Tag aller Rekorde."},"content":{"rendered":"

[vc_section full_width=“stretch_row_content“ parallax=“content-moving“ parallax_speed_bg=“2.5″ el_id=“intro“ css=“.vc_custom_1596635908694{background-image: url(\/wp-content\/uploads\/2020\/08\/BG-STARS.jpg?id=109) !important;}“][vc_row el_id=“iss“ css=“.vc_custom_1596635068619{background-image: url(\/wp-content\/uploads\/2020\/08\/Moon.png?id=116) !important;}“][vc_column][vc_single_image image=“113″ img_size=“full“ alignment=“center“ el_class=“no-space-img“][\/vc_column][\/vc_row][\/vc_section][vc_section el_id=“blog-content“][vc_row][vc_column][vc_column_text el_class=“al-center“]<\/p>\n

Singles\u2018 Day<\/span>: Der Tag aller Rekorde.<\/strong><\/h1>\n

[\/vc_column_text][vc_column_text el_class=“al-center“]<\/p>\n

Seit zehn Jahren ist es das gleiche Ritual, um Mitternacht in der Nacht vom 10. auf den 11. November springen Dutzende von Millionen Chinesen auf ihre Computer oder Smartphones, um die attraktiven Rabatte zu nutzen, die Alibaba und andere chinesische E-Commerce-Gruppen anl\u00e4sslich von \u201eGu\u0101ngg\u00f9n Ji\u00e9\u201c, dem Mandarin-Namen f\u00fcr den \u201eSingles\u2018 Day\u201c, anbieten.<\/p>\n

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Die atemberaubenden Zahlen, die Alibaba f\u00fcr die 2019 Ausgabe des singles\u2018 day vorgelegt hat, geben einen Eindruck von der Ma\u00dflosigkeit dieses Ereignisses:<\/strong><\/h3>\n

[\/vc_column_text][vc_column_text]Die Verlangsamung des chinesischen Mittelstandskonsums und die anhaltenden Zollstreitigkeiten mit den Vereinigten Staaten lassen Zweifel an der F\u00e4higkeit der 2019er Ausgaben aufkommen, die 2018 erreichten Rekorde zu brechen. Dies war nicht in allen Bereichen der Fall: Umsatz, Anzahl der versendeten Pakete, Anzahl der teilnehmenden Kunden \u2013 die Feier der Singles erreichte auch in diesem Jahr wieder schwindelerregende Werte. \u00dcberzeugen Sie sich selbst:<\/p>\n

\u2013 Die erste Milliarde Dollar Umsatz wurde in einer Minute und acht Sekunden (17 Sekunden weniger als im Vorjahr) erreicht, was fast\u00a015 Millionen Dollar Umsatz pro Sekunde entspricht!<\/strong><\/p>\n

\u2013\u00a0Die ersten 13 Milliarden Dollar Umsatz wurden in etwas mehr als einer Stunde erreicht<\/strong>\u00a0(genau eine Stunde, drei Minuten und 59 Sekunden) \u2013 43 Minuten weniger als im Vorjahr.<\/p>\n

\u2013 Das von Alibaba im Jahr 2018 innerhalb von 24 Stunden erreichte Gesamtgesch\u00e4ftsvolumen wurde in diesem Jahr in nur 16 Stunden und 31 Minuten erreicht.[\/vc_column_text][vc_column_text]\u2013 Alibaba achieved in one day a turnover of more than 268 billion yuan or\u00a038.4 billion $<\/strong>\u00a0against 30.7 in 2018, this figure exceeds the annual turnover of groups such as Nike or Air France KLM.<\/p>\n

\u2013\u00a0Peaks of more than 500,000 orders<\/strong>\u2026 per second were recorded.<\/p>\n

\u2013 The total business volume achieved by Alibaba in 2018 within 24 hours was achieved this year in only 16 hours and 31 minutes.<\/p>\n

\u2013 According to Alibaba\u2019s estimates, a total of\u00a0500 million users are expected to connect during this sale<\/strong>, which has become the world\u2019s largest sale operation ahead of the American Black Friday.<\/p>\n

\u2013\u00a0More than a billion packages<\/strong>\u00a0will have to be packaged and shipped to Chinese consumers.<\/p>\n

\u2013 The proportion of purchases made from a mobile phone reaches 90%<\/strong>. This figure shows how much more widespread this use is in China than in Europe or the United States.<\/p>\n

\u2013 Alibabas\u2019 sales represent less than 50% of the total sales made by all Chinese e-commerce sites on this day. Other sites such as\u00a0JD.com\u00a0or\u00a0Tmall\u00a0each made more than 20 billion sales during the Single\u2019s Day.<\/p>\n

\u2013 Alibaba erzielte an einem Tag einen Umsatz von mehr als 268 Milliarden Yuan oder\u00a038,4 Milliarden $<\/strong>\u00a0gegen\u00fcber 30,7 im Jahr 2018. Diese Zahl \u00fcbersteigt den Jahresumsatz von Gruppen wie Nike oder Air France KLM.<\/p>\n

\u2013\u00a0Spitzenwerte von mehr als 500.000 Bestellungen<\/strong>\u2026 pro Sekunde wurden verzeichnet.<\/p>\n

\u2013 Nach Alibaba\u2019s Sch\u00e4tzungen werden insgesamt\u00a0500 Millionen Nutzer w\u00e4hrend dieses Verkaufs erwartet<\/strong>, welcher sich vor dem amerikanischen Black Friday zur weltweit gr\u00f6\u00dften Verkaufsoperation entwickelt hat.<\/p>\n

\u2013\u00a0Der Anteil der Eink\u00e4ufe \u00fcber ein Mobiltelefon erreicht 90%<\/strong>. Diese Abbildung zeigt, wie weit verbreitet diese Anwendung in China ist als in Europa oder den USA.<\/p>\n

\u2013 Der Umsatz von Alibaba macht weniger als 50% des Gesamtverk\u00e4ufe aller chinesischen E-Commerce-Seiten an diesem Tag aus. Andere Websites wie JD.com oder Tmall erzielten w\u00e4hrend des Single\u2019s Day jeweils mehr als 20 Milliarden Verk\u00e4ufe.<\/p>\n

\u2013\u00a0Mehr als eine Milliarde Pakete<\/strong>\u00a0m\u00fcssen verpackt und an die chinesischen Verbraucher verschickt werden.[\/vc_column_text][vc_column_text el_class=“green“]<\/p>\n

Heute in China, bald in unserem Land?<\/strong><\/h3>\n

[\/vc_column_text][vc_column_text]Der 11. November ist in vielen westlichen L\u00e4ndern ein Tag des Gedenkens. Es ist daher w\u00fcnschenswert, dass die Marken diese Klammer respektieren, auf jeden Fall zwischen Weihnachten, Valentinstag, Halloween, Muttertag und Black Friday<\/a> gibt es keinen Mangel an Festen f\u00fcr die Konsumg\u00f6ttin.[\/vc_column_text][\/vc_column][vc_column width=“1\/3″][vc_column_text]https:\/\/twitter.com\/AlibabaGroup\/status\/1193931429329043456[\/vc_column_text][vc_column_text]https:\/\/twitter.com\/3BodyProblem\/status\/1191746143484620806[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_raw_html]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[\/vc_raw_html][\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/section>","protected":false},"excerpt":{"rendered":"

[vc_section full_width=“stretch_row_content“ parallax=“content-moving“ parallax_speed_bg=“2.5″ el_id=“intro“ css=“.vc_custom_1596635908694{background-image: url(\/wp-content\/uploads\/2020\/08\/BG-STARS.jpg?id=109) !important;}“][vc_row el_id=“iss“ css=“.vc_custom_1596635068619{background-image: url(\/wp-content\/uploads\/2020\/08\/Moon.png?id=116) !important;}“][vc_column][vc_single_image image=“113″ img_size=“full“ alignment=“center“ el_class=“no-space-img“][\/vc_column][\/vc_row][\/vc_section][vc_section el_id=“blog-content“][vc_row][vc_column][vc_column_text el_class=“al-center“] Singles\u2018 Day: Der Tag aller Rekorde. 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